orange lounges near swimming pool
The Unseen Pillar of Success: Product-Market Fit in the Hotel Industry

In the bustling world of the hotel industry, where every detail counts and competition is…

photography of a woman using laptop
How Regression Analysis Answers the Critical Business Questions

In the dynamic world of business, marketing teams often grapple with understanding the impact of…

couple under hut beside sea and infinity pool
The Crucial Role of Analytics in Shaping Business Strategy: How a Resort F!cked Up It’s Marketing

Just recently I was invited to take a look at the online performance of resort…

grayscale photography of man and woman sitting on chair
Being a Leader vs. Being Useful

Daily writing promptDo you see yourself as a leader?View all responses Just saw this question…

GuestRadar 2.0: Data Modeling and New Business Opportunities in Travel and Tourism

Technical Improvements and B2B Partnership Opportunities We're pleased to share updates on some significant changes…

woman wearing red and black checkered blouse using macbook
Time to Cool Off: Why You Should Stop Being Excited About Your SaaS Startup

Let's face it: Launching a SaaS startup is exhilarating. The adrenaline of ideating, coding up…

pexels-photo-3250815.jpeg
Starting an Online Business in 2023: Must-Haves and Misconceptions

The digital age has revolutionized how we conduct business, but the core principles remain unchanged.…

crop person timing stopwatch against cash and credit card illustration
Why Frugality is the Cornerstone of Successful Entrepreneurship

In the modern entrepreneurial landscape, business leaders are continuously bombarded with “must-have” tools and services.…

turned on gray laptop computer on table
Instead of Growing Your Business, Grow Your Profits: A Case Study of My Own Journey

2015. The year I dove headlong into the shimmering sea of high-profile consulting for hotels…

woman wearing google printed shirt
New Google Ads Scam: The Fake Strategist Exploiting Your Trust, and Accounts

Online scams are an unfortunate reality in our increasingly digital world. One such threat gaining…