How to build a kick-ass hotel digital marketing team? What skills are a must?

Marketing has gone almost entirely online, leaving print and other forms of old-school marketing a niche for senior generations and super-specialized segments of the travel audience. This is what you need to keep in mind first and foremost. In this article, I will talk about skills and roles instead of titles. Especially in the hotelContinue reading “How to build a kick-ass hotel digital marketing team? What skills are a must?”